Why Should Your Business Invest in Christmas Cards?
There are various reasons why you should send out Christmas cards including establishing new connections and solidifying current connections. Sending cards to business contacts makes a lasting impression on your customers and your team with a minimum investment Read More…
The Importance of Graphic Design in Print Marketing
The importance of graphic design is evident in companies like Coca-Cola, McDonalds, or Starbucks. The choice of light or bold colors, image manipulation, and the arrangement of elements are all carefully crafted to positively sway audience opinion Read More…
What is Experiential Marketing?
Experiential marketing ( a.k.a. engagement marketing) is a form of advertising that focuses primarily on creating memorable experiences related to your brand. Read More…
LinkedIn Company Page Features to Start Using Now
Do you have a LinkedIn company page? If not, you are missing out on connecting with the more than nineteen million members they have in Canada, and the opportunity to connect with more than 850 million members of this business social media platform worldwide. To make full use of LinkedIn’s global professional network, start using the following features. Read More…
Promotional Magnets In Print Marketing
Do you have promotional magnets on your fridge? Maybe you had some during your childhood?
Before social media, people sent postcards when they travelled, or brought back refrigerator magnets to commemorate the special places they
visited. Using magnets as promotional material is nostalgic, practical, and everyone enjoys receiving a free gift.
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Andy Warhol and Maud Lewis did not ask what is screen printing. They created art with it. Warhol made a color screen print of Marilyn Monroe, and works by Maud Lewis were recreated in screen printing by other artists, with her approval. But screen printing is not just for famous artists. You can have detailed designs recreated on t-shirts for a charitable event or conference, so don’t let your company SWAG get boring, try something new. Read More…